by JAK | Apr 13, 2015 | big ideas, industry futures, TED, video
Back in the early 90’s I read a book called ‘Maverick’ by Ricardo Semler. In it he tells the story of of how the hyperinflation of Brazil opened his eyes to a radical re-thinking of the way that companies worked. The story told in the Maverick book...
by JAK | Dec 5, 2014 | culture, video
Someone wiser than me once said that “life is wasted on the living” (Douglas Adams) and I know what he meant. I’ve also been lucky enough to meet people who have had near death experiences and one side effect is to make sure that every day counts and...
by JAK | Oct 1, 2014 | big ideas, culture, TEDx, video
Back on August 16th, we in Auckland celebrated TEDxAuckland # 5 with another series of inspiring talks from locals with big ideas and great stories. Now a number of those 2014 talks are online and you can check them out. One of the talks I was most looking forward to...
by JAK | Jun 6, 2014 | big ideas, industry futures, video
New Zealand is a small snow covered rock south of Fiji that depends on its clean, green “100% pure” marketing slogan to pretend that we value our part of the planet. It is very clear that our politicians are too busy with the sophistry of their own...
by JAK | May 31, 2014 | big ideas, culture, development, video
One of the delightful things about being a parent of a curious child is that they keep asking the best questions of you and the other adults around them. There are many stories of that one teacher who inspired greatness and every kid ( and every adult) deserves to...
by JAK | Mar 31, 2014 | big ideas, crmthinking, industry futures, video
In 2011 and 2012 I taught a class on digital marketing at a local business school. Part of the fun was to explore the ways that changes in the make up of the various online marketing systems were offering up new alternative ways to reach customers by using social...
