by JAK | May 8, 2017 | big ideas, culture, industry futures, TED
Elon Musk has a way of thinking about first principles and solving problems that is absolutely gobsmacking brilliant. Just a few weeks ago Elon had a wide ranging conversation with Chris Anderson at the latest TED conference. Instead of talking about Tesla they...
by JAK | Apr 11, 2017 | crmthinking, culture, general business
Just this week United Airlines dragged a customer off a plane and destroyed their brand for many customers. Last week Pepsi and Nivea also had tone deaf communications disasters. These are high profile screw-ups but many companies do worse on a daily basis by...
by JAK | Mar 12, 2017 | culture, industry futures, WordPress
This weekend I went along to WordCamp Auckland which was a gathering of 70 or so WordPress users, developers, bloggers and designers. I’ve been to quite a few wordcamps* before myself and it is often a surprise where the greatest insights come from. Below here...
by JAK | Feb 19, 2017 | culture
The first 4 weeks of the Trump presidency have been more than enough to confirm that the U.S has a serious problem with it’s President being unfit for the job. A 77min press conference this week confirmed that Trump is in the words of many “batshit...
by JAK | Jan 19, 2017 | culture, online marketing
Respect. That is what is missing from the latest president. According to Professor Roger L. Martin from the University of Toronto the marketing strategy that Trump used to win the election was by being politically incorrect at every step in the election cycle. It was...
