by JAK | Dec 13, 2017 | big ideas, culture, online marketing
I was tagged into a discussion of social media recently and I realised that while there are many self proclaimed experts a lot of population is swimming in social without much insight. For a couple of years I hosted a course on digital marketing at a local educational...
by JAK | Nov 1, 2017 | online marketing, WordPress
If you have just seen a message in your web browser that your site (or another) is insecure – relax. It probably just means that you don’t have an SSL certificate. Your site or the site you are visiting hasn’t had a sudden security fail – it is...
by JAK | May 31, 2017 | culture, development, general business, online marketing
Every day I wake up and think about where I can add value to the projects I’m working on. In my world unless you have that little extra bit the “pixie dust” as I call it you may as well outsource yourself. Of course not everyone can but it is a smart...
by JAK | Jan 19, 2017 | culture, online marketing
Respect. That is what is missing from the latest president. According to Professor Roger L. Martin from the University of Toronto the marketing strategy that Trump used to win the election was by being politically incorrect at every step in the election cycle. It was...
by JAK | Apr 8, 2016 | online marketing, WordPress
There has been a fair amount of speculation that the #Panamapapers leak about tax havens and private trusts may have been at least partially enabled by old versions of WordPress and Drupal which are being used by Mossack Fonseca, the Panamanian law firm. ( Note: I...
by JAK | Nov 9, 2013 | big data, industry futures, online marketing
So this week after 7 years of business, Twitter finally listed on the NYSE in an IPO. Shares were valued at $26 and only 70m were on offer. Predictably the shares went as high as $50.9 inside the first 2 days and have now dropped back to $44.9 which gives them a...