Tribal Demographics

Tribal Demographics

One of the keys to better communication is to understand the way that groups of people around you and especially our/your customers view the world. When we speaking with our customers we need to align ourselves with their needs, goal and desires to better serve them....
Cultural Exploration via Art

Cultural Exploration via Art

One of the things I like to do when I visit or revisit a new city is to check out the art galleries for signs of cultural exploration and pathways to the future. It is one way of learning more about a culture. Art once collected by a gallery often tells us as much...
Real change means more than a Heisenberg T-Shirt*

Trust and Verify

It is a truism that people don’t trust companies – they trust individuals. An example of this comes from a recent Australian survey. “Trust is the way most Australians define a great brand. When asked to rate factors that defined a great brand, nearly all the...
Real change means more than a Heisenberg T-Shirt*

Rogue intellect & arts infrastructure

Here is the short formula for those fast readers. (F+S+A+H+P)*C=Artists/M², where F=Financial Resources, S=Spaces for Arts & Culture, A=Access & Awareness, H=Human Capital, P=Partnerships, and C=Culture of Appreciation. The formula quote comes from an...