by JAK | Apr 11, 2009 | big ideas
Now here is an interesting idea. A 1 year mortgage holiday from some banks in Australia and possibly in NZ as well. Reading the fine print I’m guessing it is only a few really good customers (higher equity ratios?) who will qualify but it does offer some hope...
by JAK | Dec 23, 2008 | big ideas, industry futures, online marketing
Back in the late ’90’s the ClueTrain Manifesto* was perhaps the first widely read document on the future of marketing as a (two way) conversation. *The manifesto is still a good read today – look at the 95 theses first or over here for more...
by JAK | Oct 16, 2008 | industry futures
Following on from yesterday it seems that some of the ideas in the draft strategy for coming out of the crisis stronger -Download Full Document here have got a bit more traction with National. *Later in the day – John Key announced that he would be looking for...
by JAK | Oct 10, 2008 | big ideas
Like many I have been watching the new reports of financial meltdown in global markets – lead in a spectacular way by the US. Although we shouldn’t feel immune – “At current levels, the ratio of household debt to income (excluding student...
by JAK | Sep 25, 2008 | big ideas, industry futures, online marketing
Had a great conversation the other week about the growth fixation of business. The idea is that with most businesses we focus on growth all the time – however we can get to it. As mentioned previously growing business with existing customers seems an obvious...
