by JAK | Apr 29, 2018 | culture
Back in 2011-2013 when there were various Arab uprisings including the Egyptian one I started writing a blog post about how I thought social media was changing the game in political terms. A friend in Thailand suggested it was too soon and not to be over hopeful that...
by JAK | Mar 31, 2014 | big ideas, crmthinking, industry futures, video
In 2011 and 2012 I taught a class on digital marketing at a local business school. Part of the fun was to explore the ways that changes in the make up of the various online marketing systems were offering up new alternative ways to reach customers by using social...
by JAK | Jun 16, 2013 | culture
Twitter has been around for a long time now. I forgot about Vizify but they are back with this little video bio compile tool. Increasingly social media will use video. Just made a movie of my twitter: https://t.co/DdyJXVhwuz Let me know what you think, then make your...
by JAK | Aug 16, 2010 | big ideas, industry futures, online marketing
When my daughter was 3 she used to ask what I did for a job. She has a much better idea now but to keep things simple I used to say something like this. “I talk with people, I take lots of notes. Then some web stuff.” Fairly often now some of this takes...
by JAK | Dec 23, 2008 | big ideas, industry futures, online marketing
Back in the late ’90’s the ClueTrain Manifesto* was perhaps the first widely read document on the future of marketing as a (two way) conversation. *The manifesto is still a good read today – look at the 95 theses first or over here for more...