by JAK | Apr 18, 2007 | big ideas, culture, idealog, TED
If anyone mentions/raves about a 20 minute video featuring spaghetti sauce by Malcolm Gladwell (remember Tipping Point & Blink) don’t be surprised. The video is found on Ted Talks which is a bit like a youtube channel for adults. TED (Technology...
by JAK | Apr 14, 2007 | big ideas, crmthinking
The key to really great CRM is in the way that businesses can leverage what is known about a customer’s needs, goals and desires; (knowledge management or KM) by translating tacit (and essentially unstructured) knowledge into customer insights. The difficulty...
by JAK | Apr 7, 2007 | culture, this blog
Some of the very best writing is to be found in poetry. It being Easter – here is an Easter poem by Keith Newman*. Reproduced by kind permission of the author. FULL HOUSE When Abraham was asked If he would sacrifice his son It wasn’t out on highway 61: On a...
by JAK | Mar 28, 2007 | crmthinking, general business
It may sound obvious, but not every CRM project has a plan or strategy in place. Sometimes a business will ask its IT guys to implement a CRM program (they mean an application) when they should really be asking for a CRM programme of work. If you are in the situation...
by JAK | Mar 14, 2007 | big ideas, general business, industry futures
On hearing the news that MTV are handing over control to viewers Ben McConnell remarked that – Control is really out of control. “MTV says it will create thousands of new niche-oriented sites based on its programming and invite viewers to participate with...
by JAK | Mar 12, 2007 | crmthinking
Welcome to the second in a series of posts on CRM* (*Customer Relationship Management) made simple. Each post on the topic is in response to questions I have been asked as a specialised CRM consultant over the past few years. The aim is to summarise some of the key...
by JAK | Mar 3, 2007 | crmthinking
This is one of the questions I get asked often by people researching whether to invest in a CRM system for their business. The benefits of each use will differ depending on whether you are a business employee, business owner, customer or partner of that business. I...
by JAK | Feb 28, 2007 | big ideas, culture
Every so often among the 400+ feeds that I follow, I come across something that stops me in my tracks. “In My Language” by Amanda is directed by a non-speaking autistic person who is able to communicate directly in our language via the web by using a voice...
by JAK | Feb 21, 2007 | big ideas, development, idealog, industry futures
Or alternative title – “How to amplify relationships & build trust in banking” using the power of of social peer networks. About 5 years ago I wrote about the potential of the web to change the finance sector in new and exciting ways. The...
by JAK | Feb 16, 2007 | general business
Highrise Contact Manager will be one to watch out for because its a 37signals product. 37signals are proud of the fact that their products “do less than that of the competition”. They are most famous for Basecamp (Project management and collaboration) and...
