by JAK | May 31, 2017 | culture, development, general business, online marketing
Every day I wake up and think about where I can add value to the projects I’m working on. In my world unless you have that little extra bit the “pixie dust” as I call it you may as well outsource yourself. Of course not everyone can but it is a smart...
by JAK | May 14, 2017 | culture, music
Every so often I hear a song that really moves me. One of the things that makes a song great is when others can sing the same words, the same song yet bring other layers of meaning into their performances. Which is what happens here. One song that has stood the test...
by JAK | May 8, 2017 | big ideas, culture, industry futures, TED
Elon Musk has a way of thinking about first principles and solving problems that is absolutely gobsmacking brilliant. Just a few weeks ago Elon had a wide ranging conversation with Chris Anderson at the latest TED conference. Instead of talking about Tesla they...
by JAK | Apr 11, 2017 | crmthinking, culture, general business
Just this week United Airlines dragged a customer off a plane and destroyed their brand for many customers. Last week Pepsi and Nivea also had tone deaf communications disasters. These are high profile screw-ups but many companies do worse on a daily basis by...
by JAK | Mar 12, 2017 | culture, industry futures, WordPress
This weekend I went along to WordCamp Auckland which was a gathering of 70 or so WordPress users, developers, bloggers and designers. I’ve been to quite a few wordcamps* before myself and it is often a surprise where the greatest insights come from. Below here...
by JAK | Feb 19, 2017 | culture
The first 4 weeks of the Trump presidency have been more than enough to confirm that the U.S has a serious problem with it’s President being unfit for the job. A 77min press conference this week confirmed that Trump is in the words of many “batshit...
by JAK | Jan 19, 2017 | culture, online marketing
Respect. That is what is missing from the latest president. According to Professor Roger L. Martin from the University of Toronto the marketing strategy that Trump used to win the election was by being politically incorrect at every step in the election cycle. It was...
by JAK | Jan 13, 2017 | culture, music
Last Wednesday was the 1st anniversary of my fathers death. Due to the vagaries of timezones he died on the same day as David Bowie last year. (11th of Jan in NZ was 10th of Jan in U.S). Of course Bowie’s passing was big news unlike my Dad. At the funeral I made...
by JAK | Jan 4, 2017 | culture, News
I’m looking forward to a great 2017 however for the next few years it may be that the U.S has become a “no-fly zone” due to the election of a demagogue as incoming President. I am still in shock at this. Here are a few of the back ground research...
by JAK | Dec 21, 2016 | culture, music
Imagine if we lived in a country where 160,000 kids learned songwriting each week and a few hundred of them even got paid and made a living at it? Sounds far fetched? Apparently around 160,000 New Zealanders play rugby every weekend. I’m guessing most of them...